How can I encourage senior leadership to employ ethical storytelling in their communications?

How do I teach my team to use ethical storytelling when interacting with the people we serve?
Are there ways to educate my audience about anonymity & privacy?
Is it ok to say “Here is why you won’t always see personal stories from our members”?
What do you recommend to say to stakeholders who request “poverty porn”-style stories?

As a nonprofit professional, you may believe in telling stories that do no harm to your community, but it is common to feel pressured to continue unethical storytelling practices from outside forces. How can you create a culture of ethical storytelling that spans across every aspect of your nonprofit, when you already have SO much work to do?

You’re in a tough spot. We hear you, and we know these are not easy questions to navigate. But, we do know incredible people who are ready to share their strategies and insights with you!

Join us for the third installment of our “Narratives With Integrity” series – a MemoryFox Special Event on Tuesday, June 11th at 3 pm ET / 12 pm PT, led by MemoryFox’s Chris Miano, to discuss strategies to build a culture of ethical storytelling with our expert panelists:

• Floyd Jones, BackBlack
• Kylie Lyman, Horizons National 
• Josefina V. Casati, Grantmakers for Girls of Color (G4GC)
• Kristin Sukraw, Storyfind Films

Our guests have a plethora of varied experience and knowledge about these challenging topics, and they are ready to share their strategies and insights with you.

We want YOUR QUESTIONS to lead the way! The entire session will be built using questions submitted by YOU prior to the event. Please submit your questions NOW regarding how to change work culture, build an ethical storytelling community, and remove exploitative narratives from your communications. We will ask our expert panelists live.

Meet The Panelists:

Floyd Jones serves as the Director of Community & Partnerships at Givebutter, the world’s first
completely free end-to-end fundraising platform. Throughout his career, Floyd has worked tirelessly on building social impact communities around the world, collectively raising over $20 million for grassroots organizations and speaking at over 50 conferences across America. His work and content has been featured by ESPN, AfroTech, Variety, and Wired magazine, and has been sponsored by NIKE, Whole Foods, VISA, NBA2k, and more. Floyd is also a pioneer for social justice. In 2023, he founded BackBlack, a multi-platform initiative that has raised over $1.3 million for 770 Black-led nonprofits.

Kylie Lyman directs Horizons National’s marketing and communication efforts in support of both existing and prospective affiliate sites. She is responsible for maintaining HN’s external presence via social media, newsletters, HN and affiliate websites, and written marketing materials, as well as supporting internal Network communications and affiliate resource development and sharing. Kylie previously served as the AmeriCorps VISTA Associate for Horizons National and Horizons at Norwalk Community College. Kylie received a B.A. in Sociology and Anthropology from the University of Redlands (CA).

Josefina V. Casati (she/her/ella)is Senior Director of Communications at G4GC, the primary philanthropic intermediary dedicated to mobilizing philanthropy to abundantly resource girls and gender non-conforming youth of Color in the U.S. As a social justice advocate, content strategist, and award-winning journalist, she is committed to amplifying and preserving the wisdom and contributions of marginalized communities.

Kristin Sukraw is an award-winning professional storyteller, executive producer, licensed professional counselor, and national speaker. She is author of the new ground-breaking book StoryFind: the Handbook for Finding and Telling Your Nonprofit’s Most Impactful Stories. Kristin’s client roster includes organizations such as World Vision, International Rescue Committee and Homes for Our Troops. Her favorite thing is to help them bring their stories to life and help them accomplish their fundraising goals.