This webinar took place Tuesday, June 13th at 12 pm EDT / 9 am PDT. Watch the recording now!
We’re always talking about email marketing in the nonprofit sector, a very important topic indeed, but where are all those email contacts coming from? Most nonprofits are skipping a key step in the marketing journey: lead generation. In this session, nonprofit digital marketing expert Caroline Griffin will share tips to consistently garner new, high-quality contacts for your organization. She’ll talk quizzes, lead magnets, petitions, ad campaigns, and more!
In this webinar, you’ll learn:
- The importance of nonprofit lead generation
- How much it should cost to generate leads for your organization
- A variety of effective tactics, showcasing real nonprofit examples
About Caroline: Caroline Griffin a nonprofit marketing consultant and digital strategist who founded Marketer on a Mission. Equipped with more than a decade of social impact marketing experience, a master’s degree in marketing, and a bachelor’s degree in communications, she offers a range of digital marketing services for nonprofits and social impact brands. She can build you a strategic and actionable plan, and is also happy to roll up her sleeves and help you make it happen. She takes pride in lending a rare blend of creativity and data-driven strategy to every cause and project. Her goal is to support you, by both simplifying and growing the good work you do.